DIGITAL

NEWS

StarHub’s domain name purchase sparks TLD debate

2 days ago by Magz Osborne
SINGAPORE – News that quad-play operator StarHub has splashed out the upfront US$185,000 on top level domain name .starhub has sparked debate about TLDs as a marketing tool.

iProspect Indonesia names CEO

2 days ago by Staff Reporters
JAKARTA - Aegis Media Indonesia has promoted Debbie Aryandari to CEO of iProspect Indonesia, ...

The Upper Storey joins Aegis’ Isobar network

4 days ago by Magz Osborne
SINGAPORE - Aegis has acquired a minority share in award-winning digital agency The Upper Storey ...

Iskandar Malaysia appoints Pulse Group

5 days ago by Staff Reporters
KUALA LUMPUR - Pulse Group PLC has been awarded the brand audit engagement for Iskandar Regional ...

Lowe Philippines puts digital at core of new structure

Jan 26, 2012 by Staff Reporters
MANILA - Lowe Philippines has announced a new management structure that integrates interactive ...

Metro inspires shoppers to take charge of their lives

Jan 19, 2012 by Staff Reporters
SINGAPORE - Metro Singapore has launched a Chinese New Year campaign, entitled 'Metro lets me ...
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CASE STUDIES

CASE STUDY: How Grand Millennium attracts fans on Facebook

Grand Millennium Kuala Lumpur set up four Facebook pages last year to engage with consumers, building strong community relations and a brand conversation platform.
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BLOGS & OPINIONS
Lessons in going Viral: From 40,000 feet up in the air
Death of the traditional approach to Media and Creative
The travel & hospitality industry has some of the biggest budgets, and the worst ads.
2012 Digital checklist….

2012 Digital checklist….

By Gregory Birge on Jan 04, 2012
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People Focus

Q&A: Euro RSCG's Andrew Knott is in the hot seat

Andrew Knott, chief digital officer APAC at Euro RSCG, on his greatest fear and the talent he would most like to have.
 
Reuters Media VP of Asia, Joachim Schmaltz, to grow digital capabilities 

Reuters Media VP of Asia, Joachim Schmaltz, to grow digital capabilities

Reuters' vice president Asia at Reuters Media strives to ...
VIDEO: Marketers need to catch up, says OgilvyOne leaders 

VIDEO: Marketers need to catch up, says OgilvyOne leaders

GLOBAL - "It is still amazing that consumers are so far ...
All about Web TV 

All about Web TV

Singapore's cable TV operator Starhub has teamed up with ...
THE DIGITAL WORK

Grey creates Facebook app for Alzheimer’s awareness

SINGAPORE - Grey Singapore has launched a Facebook application that allows netizens a first-hand experience of the effects of Alzheimer’s Disease.
More The Digital Work
 
WHAT'S NEW

Maxus digital lead Nico Abbruzzese reviews the iPhone 4

Nico Abbruzzese, head of digital for Asia-Pacific at Maxus, reviews the slick new iPhone 4 and ponders its implications for the industry, even going as far as comparing Apple to Italy.
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IN DEPTH

InMobi will invest more in the region, says new APAC VP Atul Satija

SINGAPORE – Atul Satija, InMobi’s newly-installed VP for APAC, met with Campaign to speak about his plans in his new role
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MAGAZINE
Campaign Magazine
Campaign Asia-Pacific
January, 2012