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Digital - News
Digital
StarHub’s domain name purchase sparks TLD debate
By
Magz Osborne
, 2 days ago
SINGAPORE – News that quad-play operator StarHub has splashed out the upfront US$185,000 on top level domain name .starhub has sparked debate about TLDs as a marketing tool.
Digital
iProspect Indonesia names CEO
By
Staff Reporters
, 2 days ago
JAKARTA - Aegis Media Indonesia has promoted Debbie Aryandari to CEO of iProspect Indonesia, with immediate effect.
Creativity
The Upper Storey joins Aegis’ Isobar network
By
Magz Osborne
, 4 days ago
SINGAPORE - Aegis has acquired a minority share in award-winning digital agency The Upper Storey (TUS) which becomes part of Isobar Asia Pacific and rebrands as TUS Isobar.
Advertising
Iskandar Malaysia appoints Pulse Group
By
Staff Reporters
, 6 days ago
KUALA LUMPUR - Pulse Group PLC has been awarded the brand audit engagement for Iskandar Regional Development Authority (IRDA) for development corridor ‘Iskandar Malaysia...
Advertising
Lowe Philippines puts digital at core of new structure
By
Staff Reporters
, Jan 26, 2012
MANILA - Lowe Philippines has announced a new management structure that integrates interactive capabilities within the core of the agency functions.
Advertising
Metro inspires shoppers to take charge of their lives
By
Staff Reporters
, Jan 19, 2012
SINGAPORE - Metro Singapore has launched a Chinese New Year campaign, entitled 'Metro lets me take charge of the New Year', giving shoppers a meaningful way to share the spirit ...
Digital
Y&R Vietnam helps burn bad luck this CNY
By
Staff Reporters
, Jan 17, 2012
HO CHI MINH CITY - Y&R has developed a light-hearted website for internet users to burn their bad luck accumulated last year and have the best start in this coming Lunar New Year.
Advertising
XM appoints Lawrence Chua as Analytics Director
By
Staff Reporters
, Jan 13, 2012
SINGAPORE - Digital marketing agency XM Asia Pacific has announced the appointment of Lawrence Chua as analytics director for its strategy practice.
Digital
Acuvue launches Singapore's first online staring contest
By
Staff Reporters
, Jan 13, 2012
SINGAPORE - Johnson & Johnson Vision Care Singapore has unveiled a through-the-line 'Look life in the eye' campaign for 1-day Acuvue Moist - incorporating the 'Blink-off' ...
Digital
CMC Markets launches digital campaign on Yahoo
By
Racheal Lee
, Jan 10, 2012
SINGAPORE - DGM Asia, in a partnership with Yahoo, has developed an online advertising campaign for online trading business CMC Markets, promoting its suite of ‘Next ...
Digital
Singapore takes to mobile shopping
By
Racheal Lee
, Jan 10, 2012
SINGAPORE - As smartphones become increasingly common in Singapore, several studies have showed that mobile and online shopping are gaining in popularity.
Creativity
Lowe, Initiative and Asia PR Werkz to handle creative for Singapore's MCYS Office of the Public Guardian
By
Emily Tan
, Jan 9, 2012
SINGAPORE - Lowe Singapore, Initiative and Asia PR Werkz have been appointed by the Office of the Public Guardian, a division under Singapore's Ministry of Community Development...
Advertising
Millennial Media files for IPO
By
Magz Osborne
, Jan 6, 2012
SINGAPORE – Two months after expanding into Southeast Asia, mobile advertising company Millennial Media is aiming to raise US$75 million in its proposed initial public ...
Digital
Proximity Philippines appoints digital director
By
Staff Reporters
, Jan 4, 2012
THE PHILIPPINES - Proximity Philippines has appointed Manny Nepomuceno as digital director.
Digital
Innity named certified Google ad vendor
By
Staff Reporters
, Jan 3, 2012
SINGAPORE - Advertising ad network Innity has completed the certification process to become a certified Rich Media and Ad Network vendor for Google’s DoubleClick Ad ...
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MOST READ
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UPDATED: Tiger Beer’s twist on CNY tradition goes viral
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MAGAZINE
Campaign Asia-Pacific
January, 2012
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