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Digital - The Digital Work

Grey creates Facebook app for Alzheimer’s awareness 
Advertising

Grey creates Facebook app for Alzheimer’s awareness

SINGAPORE - Grey Singapore has launched a Facebook application that allows netizens a first-hand experience of the effects of Alzheimer’s Disease.
BBH Asia-Pacific takes seduction digital with Axe 
Advertising

BBH Asia-Pacific takes seduction digital with Axe

SINGAPORE - BBH Asia-Pacific has taken Axe's body spray 'seduction tool' branding to a cheeky new digital level, with the ‘Axe Auto Romeo’ app.
7-Eleven, Futurelab launch real-time game show on Facebook 
Digital

7-Eleven, Futurelab launch real-time game show on Facebook

KUALA LUMPUR – Futurelab Asia has developed Malaysia’s first-ever real time game show on Facebook for convenience store chain 7-Eleven.
Mercedes-Benz looks to consumers for innovation 
Digital

Mercedes-Benz looks to consumers for innovation

SINGAPORE - Mercedes-Benz is celebrating its 125th anniversary this year with a 'First thoughts' contest to commemorate the invention of the first automobile and spur reinventio...
JWT devises Miracle Machine to bring Xmas cheer in the Philippines 
Creativity

JWT devises Miracle Machine to bring Xmas cheer in the Philippines

JWT Manila has got into the spirit of Christmas by devising Miracle Machine, a social network application to encourage people and their friends to make miracles happen for the ...
Nike shouts out to fans for the Asean Football Federation Suzuki Cup 2010 
Creativity

Nike shouts out to fans for the Asean Football Federation Suzuki Cup 2010

Get your message out on Nike Shout during the Asean Football Federation Suzuki Cup 2010 games.
Win a Cannes nomination with Coca-Cola's latest creative contest 
Creativity

Win a Cannes nomination with Coca-Cola's latest creative contest

Brand engagement and marketing company Eyeka Asia is putting a Cannes Lions 2011 nomination up for grabs for the winner of Coca-Cola's 'Energising refreshment' competition.
The Economist goes digital on iPhone and iPad 
Digital

The Economist goes digital on iPhone and iPad

The Economist has launched a iPhone and iPad app globally.
Singapore Heart Foundation urges the public to share lamest excuses 
Digital

Singapore Heart Foundation urges the public to share lamest excuses

The Singapore Heart Foundation (SHF) is inviting the public to whip out their camcorders and share their weakest and lamest excuses for neglecting heart health.
HPB encourages Singaporeans to get healthy together 
Creativity

HPB encourages Singaporeans to get healthy together

'Let’s get healthy together', this year’s National Healthy Lifestyle Campaign (NHLC) 2010 by DDB Singapore is aimed to inspire Singapore residents to take small and ...
BBDO Guerrero heads global FedEx campaign 
Creativity

BBDO Guerrero heads global FedEx campaign

MANILA - FedEx has launched an ambitious global advertising campaign, led by BBDO Guerrero in the Philippines.
BBH launches dynamic image 'The Living Logo' for STB 
Creativity

BBH launches dynamic image 'The Living Logo' for STB

SINGAPORE - BBH has relaunched the YourSingapore.com logo to represent Singapore's dynamic and diverse attractions, also challenging conventional interpretations of a coporate ...
Pizza Hut's indulgence campaign boosts enjoyment of Cheesy 7 pizza 
Creativity

Pizza Hut's indulgence campaign boosts enjoyment of Cheesy 7 pizza

Pizza Hut has partnered with JWT Singapore to create buzz around its indulgent new Cheesy 7 pizza with the introduction of 'The Guru' on social media.
YouTube Symphony Orchestra calls auditions for online collaboration 
Creativity

YouTube Symphony Orchestra calls auditions for online collaboration

YouTube is reviving its global musical event YouTube Symphony Orchestra (YTSO), the world’s first online collaborative orchestra.
Lufthansa Slot Machine lures Facebook fans 
Digital

Lufthansa Slot Machine lures Facebook fans

SINGAPORE - With the aim to grow its social media space and network with customers, Lufthansa has activated the 'Lufthansa Slot Machine' asking fans to press the 'Like' button ...
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MAGAZINE
Campaign Magazine
Campaign Asia-Pacific
January, 2012